Harrods Hive Riyadh: A Hub of Creativity and Insightful Discussions

In January 2024, Harrods Hive made its debut in Riyadh for a two-day event held at Bujairi Terrace, Diriyah Gate. The Harrods Hive: The Harrods Hive was first launched during Shanghai Fashion Week in 2021 as a networking platform that connects industry leaders with emerging talent. Each event brings together designers, creatives, entrepreneurs, and game-changers […]

Experiencing Design at Saudia Ad Diriyah Formula-e race

Sensing the potential for Saudi’s Design CommunityBy: Jeroen Frumau In collaboration with Saudia, Adhlal is spearheading a multi-year initiative designed to foster a dynamic interaction between Saudia and the local design community (i.e. Saudia Design Program), benefiting both parties immensely. This program not only brings us to Jeddah to conduct co-creation sessions and design Majlis […]

Saudi Arabia’s Leap into Design-Led Transformation

Unveiling the Role of Design in Realizing Vision 2030 GoalsSaudi Arabia’s Leap into Design-Led TransformationBy: Jeroen Frumau  An event pivotal in exploring “how a progressive Saudi design ecosystem could impact the rapidly changing Saudi economy and society, how can Saudi design be relevant across the Kingdom and potentially globally?” Two years ago today, Adhlal made […]

Reflecting on Architectural Horizons: A Sustainable Design Journey with Professor Alfonso Femia

حولنا خدماتنا المركز الإعلامي صور مدونات علامتنا التجارية EN AR Reflecting on Architectural Horizons: A Sustainable Design Journey with Professor Alfonso Femia We recently embarked on a transformative journey into the architectural landscapes of Milan, Paris, and Genoa. At Al Faisaliah Hotel on Wednesday 15 November through the architectural landscapes of Milan, Paris, and Genoa, […]

Towards an authentic Saudi Creative Society Cultivating Youth Creativity

حولنا خدماتنا المركز الإعلامي صور مدونات علامتنا التجارية EN AR Saudi Arabia is undergoing profound positive change. A young population full of ambition paired with new reforms promises a bright, if still undefined future. In a world of rapidly evolving technology and needs, creativity may be the key enabling Saudi youth to thrive now and […]

Embracing Cultural Exchange: A Saudi Designer’s Perspective on Vision 2030

ABOUT US What we do Media Center BRAND EN AR As a Saudi designer who has worked abroad, Saudi Arabia’s Vision 2030 has been a remarkable journey to witness and be a part of. This ambitious plan to transform the nation’s socio-economic landscape, especially its approach to culture and heritage, resonates deeply with me. The […]

Exploring the Essence of “Saudi Design”

ABOUT US What we do BRAND EN AR When the Fashion Commission presented Saudi haute couture and streetwear at the Paris Fashion Week earlier this year, it marked a significant milestone for Saudi fashion designers. Now the Royal Commission for AlUla highlights creative talent and AlUla inspired products at their curated Design Awards events during […]

Design Leadership Ignited, and what about Saudi design?

ABOUT US What we do BRAND EN AR     Design Leadership Ignited, and what about Saudi design? I have noticed that Saudi design is currently thriving with exciting initiatives ongoing and ahead – by government, academia, and industry. Many Fortune 500 companies have already embraced design, and how to take design to the next […]

ADHLAL AT SAUDI DESIGN FESTIVAL 2023​

ABOUT US What we do BRAND EN AR ADHLAL is participating in this year’s opening weekend of the Saudi Design Festival with two key contributions. IN CONVERSATION Mohammed Islam (podcast host of The Mo Show) in conversation with HRH Princess Nourah AlFaisal (founder of ADHLAL) & Mr. Khalid Tash (CMO Saudia Airlines). During the SDF […]